Hugo Boss launches a new perfume for women, Boss Jour Pour Femme – the counterpart to last year’s Boss Nuit Pour Femme. This spring, Hugo Boss Jour Pour Femme shows up in a milky white bottle inspiring a fresh, clean and pure aroma ideal for daily use. This year it captures a new face with a bursting revitalizing aroma suitable for any woman.

Hugo Boss Jour Pour Femme opens to impress with a soft easiness composed of white flowers mixed with citrusy notes. It opens with lime and grapefruit blossom accords along with white flowers like freesia, lily of the valley and honeysuckle leaving it a beautiful feminine and sensual aroma. The base melts with aromatic notes of white birch and creamy amber. Beautiful actress Gwyneth Paltrow represents this ultra feminine and freshly perfume.

Hugo Boss Jour Pour Femme is available in 50 and 75ml Eau de Parfum.